Description

The film “Bakai Pay Sticker — Everything You Need!” shows how a payment sticker turns a phone into a magnetic force, pulling clothes, food, and groceries toward the heroes in different locations. Filmed on green screen with rigs, the production faced camera tracking issues due to unstable surfaces, and readability problems when jackets looked more like “dementors” than clothing. A CG shot of jackets flying off hangers solved the clarity issue, while environments and objects were fully recreated in VFX. The result is a film where visual effects drive the story and highlight the brand’s core idea.

Credits

Client — Bakai Bank
Agency — U! Agency
Production — U! Agency
Director — Artur Baigabylov
Producer — Iskender Samarbekov
Executive Producer — Sviatoslavna Valova
DOP — Naser Benyagoub
Editor — Artur Baigabylov
VFX Supervisor — Artur Baigabylov
VFX Artists / Compositors — Artur Baigabylov
Motion Designer — Artur Baigabylov, Aidana Nazarkulova
Colorist — Artur Baigabylov
Sound Designer — Nurdoolot Sagynbekov
Stunt Coordinator — Argen Kadyrbekov