Home Jolbors Festival Awards Terrors of Dermatitis
Terrors of Dermatitis
Jolbors Festival Awards — 2022 / PRINT & OUTDOOR / Ideas
Agency
McCann Almaty
Client
Santo

Description

Takropik is a medicine for the treatment of atopic dermatitis. Atopic dermatitis is a real nightmare for the patient's skin. We created this visual image to communicate the sensations that the skin experiences during an exacerbation of dermatitis.

Credits

McCann Almaty
General Manger: Vitalyi Slieptsov
Creative Director: Victor Pahovski
Creative Group Head: Sergey Remele
Art Director: Yaroslav Koskosov
Copywriter: Adelya Yermakova
Client Service Director: Svetlana Tishenko
Account Manager: Regina Pismennaya
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