Мамавидение / Mamavision

Клиент

FoodMaster

Рабочая группа

Executive Creative Director: Yevgeniy Kostylev
Creative Group Head: Sergii Kolos
Art Director: Diana Moldagulova
Copywriter: Mikhail Varov
Designer: Timur Tanbayev
Designer: Vitaliy Arkhipov
Head of SMM: Azamat Ruzhev
SMM project manager: Madiyarova Madina
Motion Designer: Alexandr Filatov

Задача

Spring 2020 - quarantine, self isolation, only negative news. All people are sitting at home and don't see anything good in it.
FoodMaster - one of the largest food brands of the country decided to support all moms of Kazakhstan and to show that even in quarantine something good can be found.
Mamavision - the Instagram channel for Good news, where everyone might become a host using Insta Mask and share with all Kazakhstanis the good news which happened at home during quarantine!
Almost six thousand people tried on the mask of the Good news host and totally Mamavision channel gained the audience of more than one and half million people in Instagram.