Korzinka - better and better



Рабочая группа

Creative agency - Synthesis
Director - Ivan Proskuryakov
1AD - Mina Hlechyan
Producers - Bogdan Frolov, Kamila Mevlyudova
Dop - Ilya Vdovenko
Production Designer - Dania Zupnik
Casting - Angelina Abduvalieva
Requisite - Temur Hasanhojaev
Editors - Khojiakbar Lutfullakhodjayev


Korzinka is FMCG retail chain in Uzbekistan. And the task was a series of videos for the HR department of the company, with the aim of attracting new employees. Solution: A series of videos shows the competitive advantages of Korzinka as an employer, which we visually exaggerated in each of the videos. For the task, the art department specially made a 5-meter baguette, a composition of garlic and a circle of shelving. Result: As a result, non-trivial commercials were produced, in which the company not only invites people to work, but clearly shows what they can get.