Toolor identity design
Клиент
ОсОО "Cool Bro’s"
Рабочая группа
Dastan Miraj - creative director
Azamat Asan - art director
Elnur Isakov - art director
Nurzat Turgunalieva - designer
Elina Medetbekova - manage
Задача
Coolbro's LLC presents to the market a new
technological transformable jacket, which not only
protects against frost and has water-resistant
characteristics, but also about the comfort of use and
the ability to adapt it to changing circumstances.
TASK:
Develop a concept and design of a corporate
identity that will not only reflect the unique
characteristics of the product, but will also allow you
to stand out in the market.
SOLUTION:
According to the positioning of our brand, aimed at
the target audience of nomadic nomads, we decided
to dive deeper into their lifestyle and understand its
features.
