Клиент

Youth Affairs Agency

Рабочая группа

Ulugbek Ismatov - director of Uzchess
Alisher Sadullayev - General producer
Mirshohid Ismatov - cameramen
Nematjon Mansurov - PR manager
Javokhir Niyazov - Designer
Azizbek Adhamjonov - SMM manager
Bobur Sattarov - International master of chess
Bakhtiyar Jumaev - International master of chess

Задача

Uzchess is an innovative initiative designed to revitalize and promote the game of chess in Uzbekistan, a country with a long-standing chess tradition. Despite its rich history, interest in chess had been waning, with the sport losing its prominence due to several challenges:

Lack of Accessibility: Chess clubs and trainers were scarce, particularly in various regions of the country.
Financial Barriers: Many families found it difficult to afford specialized chess courses, limiting the sport’s reach.
Low Visibility: Compared to other sports, chess received less attention and support.
Support for Youth: There was a lack of structured support for nurturing young chess talent.