Kids drawing album
Клиент
Future House
Рабочая группа
Creative Director: Farkhod Norbaev
Art Director: Vitaliy Khalzunov
Copywriter: Samara Akhmad
Graphic Designer: Viktoria Sharafutdinova
Graphic Designer: Shakhzod Saliev
Strategic Planner: Lobar Alieva
Client Service Director: Nargiz Kamalova
Задача
Situation:
All catalogs of local residential complexes are the same: they talk about the company, the quality of their materials, layouts, interior design, etc.
But customers just see pictures and don't know what actually they will get in the end.
Idea:
In our catalog, first of all, the customer will understand what is really important to him: the safety of his children, ecology, convenient location, and developed infrastructure. According to brand identity, all information is submitted on behalf of the child. Because of such presentation, the catalog emphasizes what is really important for the future life.