Клиент
Мобильный авторынок
Рабочая группа
The project team:
Miran Kulbayev-product owner,
Zhantai Daniyarov - digital marketer
Aidai Alikova - UI / UX design
Bolotbek kyzy Gulzada - business analyst
Kubanychbekov Sanjar - Backend
Задача
Riom.kg - is an online marketplace for buying and selling cars, vehicle, machinery and car service advertisement.
Tasks:
Strengthening the RIOM car market brand on the Internet by creating a website and mobile applications Attracting users to the active use of this service.
Solution: Research on target audience. We conducted a survey, examined competitors, their strengths and weaknesses, and developed an auto ads aggregator. Digital marketing. We performed SEO and ASO site and application optimization. We created media materials showing the key features of our service. Promoted in search engines and social networks.
Results: Application and website occupy leading positions in traffic and installations in the auto segment