Клиент
Pizza Mizza
Рабочая группа
Creative Director: Jeykhun Imanov
Project Manager: Husniyye Akhundova, Sima Jabbarova
Art Director: Jamal Aliyev
Designer: Jamal Aliyev, Ruslan Fazlulov
SEO: Kamran Rzayev, Khayyam Piriyev
SMM: Elnur Mammadov
Задача
Background:
"Pizza Mizza" is a chain of restaurants in Azerbaijan. ”Pizza Mizza” means pizza made with thin dough based on German quality.
Task:
The task was to rebrand a company.
Execution:
We created a logotype and corporate style. The main concept was maximum simplicity. We put a simple red circle between the words "Pizza" and "Mizza", which resembles abstract pizza.
Results:
After rebranding the company raised brand awareness. We have interviewed 100 people in Baku. And 77% of them named "Pizza Mizza" in top 5 pizzerias in the city. The year before it was barely 5%.
