You can't fight like this

You can't fight like this



Рабочая группа

Executive Creative Director : Orkhan Kerimov
Creative Director : Rasul Zaidov
Account Manager : Nigar Hajizada
Digital Group Head : Mushfig Shiraliyev
Art Director : Vusal Hasanov
Copywriter : Gulshan Hasanzade, Farah Sadikhova
Social Media Manager : Kubra Shukurova
Photographer : Toghrul Gurbanov


During the COVID-19 pandemic, the World Health Organization has identified measures to protect people from the virus. One of them was the use of medical masks. However, some people do not use the mask properly, nullifying its protective power. When information about the proper use of medical masks started to spread in media, PASHA Life decided to take a different approach to this issue and highlight the misuse of medical masks through print advertising.