Texnomart
Art Director: Shakhzod Saliev
Copywriter: Samara Akhmad
Graphic Designer: Andrey Kornienko
Creative Director: Farkhod Norbaev
Client Service Director: Nargiz Kamalova
Production: Abstract Visuals
Situation:
Retail chain of equipment stores in installments Texnomart changes its positioning. Now Texnomart has a large assortment, prices are like bazaar ones, and there are also many rational benefits. But how to make everyone know about it, and even more - remember it?
Solution:
Make an ad with an interesting plot, similar to a movie one. And such videos are supposed to be interesting to the audience for them to sincerely worry about the characters.
Results:
People were excited about the campaign.
As a result, brand queries in the search engine began to grow rapidly.
And the amount of sales increased by eighteen percent, compared to last year's period.