The Internet Flies
Клиент
Beeline
Рабочая группа
Agency:
Managing Director: Yuliya Tushina
Executive Creative Director: Yevgeniy Kostylev
Creative Group Head: Sergii Kolos
Head of Art: Anton Ussenov
Art Director: Rodion Bashmakov
Copywriter: Rafael Imamniyazov
Junior Copywriter: Betty Co
Senior Designer: Saiynkhan Shaimardanov
Junior Designer: Zhuldyzay Zhubau
Motion Designer: Alexandr Filatov
Client Service Director: Anna Kostyleva
Account Director: Anastasiya Ivanova
Account; Assel Kartabayeva
Production:
Toy Pictures
Director: Yevhen Krasulia
Задача
When the Internet is fast and everything is downloading rapidly – it is said that “Internet Flies”.
That’s why when Beeline mobile operator became number one in mobile internet quality we make to fly in all symbols of Internet content in one TVC:
Photos
Videos
Music
Games
Bloggers
etc.
As the result, “High quality of mobile Internet” index grew up to 37 %. At the same time, it was decreasing or stagnating among the competitors.
“Mobile operator I trust” index grew up to 43 %. At the same time, it was decreasing or stagnating among the competitors.