Ads from kids
Клиент
Future House
Рабочая группа
Creative Director: Farkhod Norbaev
Art Director: Vitaliy Khalzunov
Copywriter: Samara Akhmad
Graphic Designer: Viktoria Sharafutdinova
Graphic Designer: Shakhzod Saliev
Strategic Planner: Lobar Alieva
Client Service Director: Nargiz Kamalova
Задача
Situation:
All local building developers on their billboard show only rational benefits: buildings, prices and promise abstract things like luxury life.
Idea:
Undoubtedly, rational benefits are important, but what exactly do they give customers as future residents? They give bright and unforgettable emotions, and we believe that this is much more important. That's why we tried to portray them on behalf of children.
Results:
Outdoor ad is in the process of implementation